Felicity Kay

CEO

Felicity’s favourite things in life are writing, dogs, cats and chocolate. With over 15 years of professional writing experience, Felicity’s seen and done it all: from professional journalism to writing for literary and academic magazines. She built All This Content as a response to her own content needs while working in content management.

She’s often behind the scenes, toiling away at something content strategy, analysis and writing-related! She oscillates between Tel Aviv and London.

Matthew McGregor

Marketing Manager

South Africa-based Matthew has a passion for Digital Marketing which he one day hopes will lead him to the TED Talks stage. As ATC’s Marketing and Social Media Manager, Matthew is all over our blog and social platforms – and always has his eye out for creative ways to spread our story! Matthew’s infectious zest for life is exactly what makes him such an intrinsic member of our team.

Laura Ramsay

Account Manager

Originally from Liverpool, Laura is Tel Aviv-based. She has years of experience in international marketing and business development, making her Account Management role pretty natural to her.

She manages everything client-related at ATC, ensuring everything is executed smoothly and efficiently – that’s just who Laura is: she’s a people-person. She’s pretty awesome, thoroughly professional and her goal is to make her clients happy and singing ATC’s praises.

Nathan Terazzas

Copywriter

US-based Nathan has been writing in the technology space for over a decade. He’s our go-to guy for anything email marketing-related, copy-related, both internally and for clients who are lucky enough to work with him! In addition to copywriting, Nathan also loves advising entrepreneurs and small businesses.

Daria Pozharko

Backend Manager

Daria is the backbone of All This Content, providing administrative support to ensure efficient operation of the team and excellent communication with clients. She’s a natural problem solver and optimizer, not to mention a quick learner: attention to detail is her superpower! Fun fact: she was also Felicity’s first ATC team hire!

Daria’s based in Kiev, Ukraine, and spends her free time with family and her pug dog.

Stav Friedman

Content Writer

Our go-to content writer Stav is a world-traveler and addicted to the sea. She’s currently based in the UK, but is a US native, by way of the Philippines, Israel and Guam!
She loves reading and writing about science, people and technology. Don’t let her sweet face fool you, she’s a witty one.

Reut Shechter

Finance

Tel Aviv-based Reut is All This Content’s finance extraordinaire – her nickname is ‘Turbo’, and she’s a bottomless well of great advice: experienced in fast-paced, high-intensity business environments, she’s also worked in operations and HR for Geektime, Zerto and WalkMe. She’s sharp, proactive, team-oriented and extremely service-oriented – and highly adaptable.

Bella

Office Dog

Some might say she’s the ‘office bitch’ – but only by a technicality. Bella is one of the sweetest, happiest dogs you could ever meet, with a permanent smile on her adorable face. Just be warned that if you give her the slightest bit of attention, you won’t be leaving anytime soon! She’s 24+ kg of love and licks – and her content writing isn’t bad either!